New Squamish wayfinding system has now been installed

Downtown/Loggers Lane signs are phase one of a five-year project

The much-anticipated new wayfinding system is finally here, with the first phase of signs currently being installed in the Downtown and Loggers Lane area.

The first phase includes: two Squamish gateway signs at the north and south ends of town on Highway 99; two Downtown signs (north and south, also on Highway 99); and a series of vehicular and pedestrian/cyclist signs in the Downtown vicinity and extending out to the Adventure Centre and Brennan Park along Loggers Lane.

“These new signs will help to visually define Squamish as a community and showcase our town to visitors from both the north and south. It will also help to highlight destinations and promote movement so that people can quickly and easily navigate our town,” says District of Squamish Mayor Patricia Heintzman. “The Squamish brand is already embedded into our lifestyle as a community; this project is really about bringing our town’s brand to life and connecting our community.”

The design strategy was developed with input from a group of community members representing the Squamish Nation, tourism and business leaders, brand leadership team members and trails groups. The resulting concepts were designed to reflect an essence that evokes the words active, modern, youthful, bold, innovative, environmental, integrity and clarity. Ease of maintenance was a key factor in the design and selection of materials.

“This phase will allow us to test a variety of aspects of the wayfinding system and make any adjustments before rolling out future phases,” says Gary Buxton, General Manager of Community Planning & Infrastructure. “Priority setting for phase two will follow as we look to develop a fulsome system throughout the community.”

The roll-out of the phases will extend over five years to accommodate the budget. The first phase will cost $221,500 in 2017, the majority of which (77%) is being funded from accumulated surplus this year. The total budget over five years is proposed to be $1,275,000.

For more information about the project visit our wayfinding project page. 

August 11, 2017