2015 Virgin Mobile Presents Squamish Valley Music Festival

Vancouver, BC – 2015 Virgin Mobile Presents Squamish Valley Music Festival

Over 70 artists from across the globe will grace the four stages of the Virgin Mobile Presents Squamish Valley Music Festival this summer, led by the star-studded trio of headliners, Mumford & Sons, Drake, and Sam Smith. Back for its sixth year, the Festival, produced by Live Nation Canada in partnership with festival creators brand.LIVE Management Group, takes place at the Logger Sports Grounds and Centennial Fields in Squamish, British Columbia, August 7, 8 & 9, 2015.

In its full 2015 lineup release today, the Festival announced an eclectic roster of artists from all genres, including internationally renowned musicians, emerging local talent, and legendary electronic dance music (EDM) artists who will once again be featured in the Blueprint Arena presented by Bacardi, curated by Blueprint Events.

“We believe today’s festival-goer is looking for diversity in the line-up but are also looking to discover new artists,” says Erik Hoffman, Live Nation Canada Senior Vice-President of Talent. “This year’s programming embodies this spirit. Artists accessible enough for all music fans but cutting edge enough for the most discernible music critic.”

More than 105,000 music fans attended the Festival last year, making it the largest outdoor music event in Western Canada. It generated an estimated economic impact of over $32 million over the four days of the festival.

“The 2014 Festival saw unprecedented growth and success across all areas, including security, transportation, camping and medical services – all with tremendous support from the Squamish community,” says Executive Producer of the Festival and Senior Vice-President of brand.LIVE, Paul Runnals. “We’re building off that momentum again this year with another incredible lineup, continued improvements being made to Festival infrastructure and logistics based on feedback from our festivalgoers.”

“We’re proud to be the presenting sponsor of this amazing Festival for the fourth year in a row,” says Kevin Campbell, Director of Brand Experience, Virgin Mobile Canada. “We love offering Virgin Mobile Members VIP experiences at every turn and we’re kicking off this Festival by offering our Members an exclusive presale starting Monday, February 23.”

This year, the festival is proud to have Spotify Canada onboard to enhance the fan experience by providing unique playlists of festival performers online, on their phones and through the festival app. Check out the lineup playlist here: SVMF

The Festival will again be held at Centennial Fields and will be expanding its use of the RFID (Radio Frequency Identification) enabled wristband system that was implemented last year to incorporate all food and merchandise vendors, including those at the four offsite campgrounds.

Weekend passes go on sale Thursday, February 26 at 10:00 am. Tickets will be available through Ticketmaster. Virgin Mobile Members Presale starts Monday, February 23 at 10:00am and ends Wednesday, February 25 at 11:59 pm. Members who purchase a Festival pass will receive a $20 credit applied to their RFID wristband, while quantities last. Visit www.virginmobile.ca/benefits to see the exclusive access and deals available for Virgin Mobile Members.

ARTISTS SCHEDULED TO PERFORM INCLUDE:
MUMFORD & SONS, DRAKE, SAM SMITH, OF MONSTERS AND MEN, KASKADE, ALABAMA SHAKES, BRANDON FLOWERS, SCHOOLBOY Q, MOTHER MOTHER, CHANCE THE RAPPER, ADVENTURE CLUB, PORTER ROBINSON (Live), HOT CHIP, THE KILLS, MILKY CHANCE, ARKELLS, VANCE JOY, DEATH FROM ABOVE 1979, SHARON JONES & THE DAP-KINGS, ODESZA, ROYAL BLOOD, ANGUS & JULIA STONE, GEORGE EZRA, BAHAMAS, KAYTRANADA, A-TRAK, TCHAMI, GORGON CITY (DJ Set), SLIGHTLY STOOPID, K-OS, JOEL PLASKETT WITH THE EMERGENCY, FIRST AID KIT, MARIACHI EL BRONX, WHITEHORSE, ROBERT DELONG, HANNAH WANTS, JAMES BAY, ELLE KING, SLOW MAGIC, BENJAMIN BOOKER, THE FUNK HUNTERS, SZA, BEAR’S DEN, ALVVAYS, JUSTIN NOZUKA, DEAR ROUGE, PEKING DUK, P REIGN, TEI SHI, OLIVER, MAT THE ALIEN, THE RIVER AND THE ROAD, WILLA, SCOTT HELMAN, OLD MAN CANYON, LITTLE INDIA

For more information on the Festival lineup, RFID system, tickets and more please visit: www.SquamishFestival.com. Find us on Twitter @squamishfest #SVMF & Facebook. 

About brand.LIVE

brand.LIVE is one of Canada’s leading event production, sponsorship and management agencies with a diverse portfolio of extraordinary events.  Notable projects include: the 2005, 2009 and 2011 and 2014 Grey Cup Festivals, The annual Canada Day Celebrations at Canada Place, Sarah McLachlan's “Summer Sessions at Ambleside” and "Voices in the Park" fundraising Concerts, The Khatsahlano Music Festival, The “Whistler Presents” annual summer Concert Series, The BC Children’s Hospital Crystal Ball Gala as well as the annual Celebration of Light Fireworks Festival, recognized as the largest offshore fireworks competition in the world. In 2010, brand.LIVE created and launched the inaugural “Live at Squamish” festival, which rebranded in 2013 as the “Squamish Valley Music Festival”

Based in Vancouver's Yaletown district, the brand.LIVE team produce award winning events that feature innovative programming fused with cutting-edge creativity, and were the first production company in Canada to actively engage and promote the world-wide EcoNeutral program while offsetting the carbon footprint of every event they produce.  For more information visit www.brandlivegroup.com

About Live Nation Entertainment
Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company comprised of four market leaders: Ticketmaster, Live Nation Concerts, Artist Nation Management and Live Nation Media/Sponsorship. For additional information, visit www.livenation.com/investors


  

February 19, 2015